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A brand and idea lab.

What does it take to build a valuable brand? 

Well, there are no shortcuts, sadly. Don't let growth hacks lead you astray, with their temporary highs.
Building a mighty brand simply won't happen overnight.
But it isn't complicated either. The difficulty lies in remaining disciplined in the execution. Because it takes consistency over time to create mental associations with your brand - to own some "real estate" - in people's minds.
Distinctive assets, experience and communication, combined with consistency and reach is the brand building formula.
This blueprint is critical for creating the memory structures in people's minds in order for them to choose, and maybe even favour, your product. Because familiarity breeds preference.

Regardless of the landscape or trend du jour, this human-centred framework has withstood the test of time.

It's simply mighty.



Refine your brand

As your business grows, it evolves. And sometimes with that evolution comes a need to rethink the way your brand shows up in the world.


We'll examine where you've been and where you're going and develop a tailored plan to suit your needs.

Design your brand

Do you need help developing a brand from scratch?

Whether you're just starting or already have a business, we can work together to create a unique brand strategy and identity for your business.

Grow your brand

Do you need help taking your brand to the next level?

Maybe you've already experienced some growth but have hit a plateau. Or your brand has struggled to gain traction. Let's work together to develop a tailored plan for your next phase of growth.


Do you need a sounding board to help you gain some clarity?

Whether you need help prioritizing brand initiatives, zooming out of the day-to-day to see the big picture, or just need an outside perspective, let's work together 1:1 and help you get unstuck.


"Working with Marketa was a transformative experience. The results speak for themselves - Grit & Grace has seen a significant increase in brand recognition, customer loyalty, engagement, and overall business growth. Her passion and unwavering commitment to our success was evident in every interaction. She consistently provided insights, guidance, and recommendations that brought immense value to the business, and my team. I’m incredibly grateful for her contributions and our continued partnership."

- Penny Light, Co-Founder, Grit & Grace

New ventures

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